TikTok Business vs. Personal Account: Which is Right for You?

Comparison Table:

FeatureBusiness AccountPersonal Account
AnalyticsFull fan demographics, video reportsBasic views/likes only
AdsPromote + branded adsPersonal promotions only
Contact InfoAdd email/website linksMust guide via bio
Live AccessSchedule lives in advanceRequires 1,000+ followers
Recommendation:  

Business: For brands with clear marketing budgets (e.g., e-commerce, education).

Personal: For creators or teams testing strategies.

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